THE BEAUTY OF KENYA IN THE FACE OF NEW MEDIA TREMENDOUS CHANGES HAVE OCCURRED IN THE WORLD DUE TO TECHNOLOGICAL CHANGES.ITS NOW BEING CALLED GLOBAL VILLAGE The important point to evaluate is weather Kenya as embrased the new media because of its potential to reach the whole world in marketing our tourism. Taking for instance the instantaneous transmission of news,kenya has taken this advantage in posting planned tourism events in websites and other means of international communication.Enabled cultural homogenization and inter- border interaction has neccessited grogth of foreign interest in local culture like maasai tradion.The new media richness has created a path for numerous posting of images of tourists attraction cenres in kenya across the world KENYA TODAY CARRIES ONE OF SEVENTH WONDERS OF THE WORLD-THE MARA WILDERBEAST CROSSING. Talk of others;Abadares ranges,thomsons falls,Nakuru crater and the bird lake,Mt Kenya game reserve and sun healing Mombasa beaches. IS KENYA TOURISM SAFE OR INSECURE IN THE FACE OF NEW MEDIA? Its true that digital age such as video coverage hes taken what we have abroad and therefore the tourists need not to come all the way to see what their friends and relatives have seen.However its important to note that same digital transfer of information acts as a marketing tool and enabling our tourism marketing department to reach distances and even unimagined western households.Today its not a surprise to get in Obama’s and Michels bedroom a big wall hanging picture of MZEE KOBE,,biggest and oldest tortoise in Bamburi –haller animal park . I BET KENYA ,LETS TAKE OUR TOURISM GLOBAL THROUGH NEW MEDIA.WE WILL NOT ONLY GIVE BUT ALSO GAIN. HAVE YOU SEEN THEM? The forests cats,rhinos,witty monkeys,buffaloes,heaviest elephants,ugliest warthogs,the scaliest crocodiles and proudest peacocks? COLUMN BY Mbwiria Lawrence .M,post graduate student of communication and journalism in Moi University-Kenya(2011)